Meet the Partners
Pharma Marketing Community
AdTheorent Health
AdTheorent Health, a division of AdTheorent (Nasdaq: ADTH), uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for health marketers. AdTheorent Health's machine learning platform powers its predictive targeting, ]geo-intelligence, audience extension solutions and in-house creative capability, Studio A\T. Leveraging only non-sensitive data and focused on the predictive value of machine learning models, AdTheorent Health's product suite and flexible transaction models allow health advertisers to identify the most qualified potential audiences coupled with the optimal creative experience to deliver superior results, measured by each advertiser's real-world business goals.
Types of Products & Services: Ad-Tech/Programmatic
Alphanumeric Systems Inc
Established in 1979, Alphanumeric Systems Inc. has transitioned from an IT services company to a dedicated partner in the life sciences industry. They offer global contact centers, digital transformation services, and integrated technology solutions to enhance customer and healthcare provider experiences.
AnalyticsIQ
AnalyticsIQ is a data-driven marketing company specializing in consumer analytics and predictive modeling. They assist businesses in enhancing their marketing strategies and customer engagement by providing deep insights into consumer behavior.
Types of Products & Services: Ad-Tech/Programmatic, AI/Machine Learning, Brand/Marketing Campaign Development
CMI Media Group
CMI Media Group, a WPP company (NYSE: WPP, http://www.wpp.com), is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has been recognized as a leader in DE&I, talent retention and employee development as well as one of the industry’s best places to work.
DeepIntent
DeepIntent leads health advertising into the future based on the core belief that advertising technology contributes measurably to positive health outcomes. Built purposefully for the healthcare industry, the DeepIntent Health Advertising Platform employs patented technology and the industry’s most comprehensive health data to drive higher audience quality and script performance. 600+ pharmaceutical brands and all the leading healthcare agencies trust DeepIntent to reach the most relevant healthcare providers and patient audiences across all channels and devices. For more information, visit DeepIntent.com or find us on LinkedIn.
Types of Products & Services: Ad-Tech/Programmatic, DTC Marketing, HCP Marketing (AI/Machine Learning)
Essence Patient Solutions
Essence Patient Solutions focuses on improving patient experiences by offering tailored support services within the healthcare industry. Their goal is to enhance patient engagement and outcomes through personalized solutions.
Types of Products & Services: Content Marketing Strategy, DTC Marketing, Medication Adherence Solutions,
evolveMKD
evolveMKD is a public relations and digital marketing agency that provides strategic communication services. They specialize in building and protecting brand reputations across various industries through innovative and effective strategies.
Types of Products & Services: DTC Marketing, HCP Engagement and Point of Care Solutions, Digital Health Solutions, Brand/Marketing Campaign Development
Health Monitor Network
Health Monitor Network® is a targeted healthcare marketing platform for the pharmaceutical/OTC and CPG industries. Our in-house, award-winning content studio creates bespoke educational content about disease states and specific therapies that powers more productive patient-physician dialogues at all points of care. Building brands by empowering patients™
Types of Products & Services: DTC Marketing, HCP Engagement and Point of Care Solutions, Digital Health Solutions
Impiricus
Impiricus leverages technology to optimize interactions between healthcare providers and patients. Their solutions aim to enhance communication, improve patient outcomes, and streamline healthcare processes.
Inmar Brand Solutions, Inc
Inmar Brand Solutions, Inc. offers data-driven marketing and commerce solutions to help brands connect with consumers. They utilize innovative strategies to drive engagement and enhance brand loyalty.
IQVIA
IQVIA’s Digital Enablement Center of Excellence powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry.
Types of Products & Services: HCP Engagement, Ad-Tech/Programmatic
Lithero
Lithero provides compliance and workflow automation solutions for the life sciences industry. Their services aim to streamline processes, ensure regulatory adherence, and improve operational efficiency.
LiveWorld
LiveWorld is a social-first digital agency that unlocks the full potential of social media to transform customer relationships through integrated compliance, engagement, and insight solutions. We provide brand marketers bold creative rooted in strategy that captivates and resonates, social moderation and engagement that activates interactions, software that enriches customer experiences, and compliance that enables and accelerates digital programs. With over 27 years of making connections, we leverage our social media DNA to deliver emotion-driven behavior change through digital campaigns with a human touch. LiveWorld clients include the number one brands in pharmaceuticals, healthcare, and financial-travel services. LiveWorld is headquartered in Campbell, California, with an additional office in New York City.
Types of Products & Services: HCP Engagement, DTC Marketing
MD Newsline
MD Newsline delivers healthcare news and insights, focusing on bridging gaps in health disparities. They provide resources and information to medical professionals to promote equitable healthcare.
MedPage Today (Everyday Health Professional)
MedPage Today is a leading clinical news authority. Healthcare professionals turn to MedPage Today for our award-winning journalism and expansive network of clinical experts that provide compelling investigative reports, personal medical stories, industry-leading medical conference coverage, and expert medical perspectives. The top life science companies trust MedPage Today to reach, connect, and inform their most valuable audiences to drive deep, personalized, engagement in the right channels at the right time. As a strategic advertising partner, clients can expect full-service support—from strategic campaign planning, asset development, and MLR expertise to campaign optimization and deep insight reporting to drive impact with HCPs. At the heart of it, MedPage Today's mission is to deliver compelling, credible content to create better-informed, more aware healthcare professionals with the most up-to-date information to help provide the best patient outcomes. Ready to reach HCPs when and where they're engaging? Connect with us at medpagetoday.biz.
Types of Products & Services: HCP Engagement, Ad-Tech/Programmatic
MERGE
MERGE is a forward-thinking marketing services company that believes in the transformative power of blending storytelling with technology. The core of MERGE's philosophy lies in understanding that at the heart of every successful marketing strategy is a compelling narrative, one that resonates deeply with its intended audience. MERGE leverages cutting-edge technology to amplify these narratives, ensuring they reach the right people at the right time, through the right channels. MERGE's approach is holistic and integrated, focusing on creating seamless experiences that engage, inform, and inspire action. MERGE's dedication to merging storytelling with technology to achieve tangible business outcomes makes it a unique player in the marketing services landscape, poised to help businesses navigate the complexities of the digital age with confidence and creativity.
OptimizeRx
OptimizeRx Corporation provides best-in-class health technology that enables care-focused engagement between life sciences organizations, healthcare providers, and patients at critical junctures throughout the patient care journey. Our Dynamic Audience Activation Platform (DAAP) drives brand growth through unprecedented predictive intelligence and smarter omnichannel execution, reaching over 2 million HCPs and their patients.
Types of Products & Services: AI/Machine Learning, DTC Marketing, HCP Engagement
Ostro
Ostro specializes in personalized digital marketing solutions, assisting businesses in engaging with their audiences through targeted strategies. Their approach aims to drive customer engagement and business growth.
PatientPoint
PatientPoint® is the leading digital health company that connects patients, healthcare providers and life sciences companies with the right information in the moments care decisions are made. Our solutions are proven to influence patient behavior and improve health outcomes, driving value for all stakeholders. Across the nation’s largest network of connected digital devices in 35,000 physician offices, PatientPoint solutions empower better health for more than 750 million patient visits each year. Learn more at patientpoint.com.
Types of Products & Services: DCT Marketing, HCP Engagement, Point of Care Solutions
PharmaForceIQ
PharmaForceIQ offers data analytics and consulting services to pharmaceutical companies. They aim to optimize sales and marketing efforts through insightful data analysis and strategic recommendations.
Types of Products & Services: Digital Health Solutions; HCP Engagement; Patient Solutions and Outreach
Prognos Health
Prognos Health is a trusted provider of actionable real-world data (RWD) in the life sciences industry that is driven by its mission to unlock the power of data to improve health. Prognos Health’s exclusive, unique datasets unlock valuable insights in complex clinical populations across the entire commercial lifecycle, going beyond traditional RWD offerings. Prognos helps life sciences companies accelerate the development and delivery of innovative therapies and improve health outcomes by offering fully integrated and harmonized lab and health records on more than 325 million de-identified patients. Learn more at prognoshealth.com.
Types of Products & Services: Data Management, HCP Engagement
RiesterRx
RiesterRx is a healthcare marketing agency providing strategic advertising and communication solutions. They cater to pharmaceutical and healthcare clients, aiming to enhance brand presence and patient engagement.
RxVantage
RxVantage connects healthcare providers with life science experts through a digital platform. Their goal is to facilitate educational interactions and improve patient care by ensuring timely access to information.
Sermo
Sermo is a holistic healthcare insights company and the most trusted physician engagement platform. Sermo engages with more than 1.4 million HCPs across 150 countries and has reach into the U.S. Payer market covering 230M commercial lives.
Types of Products & Services: HCP Engagement, Healthcare Insights
Swoop
Swoop enables pharmaceutical and life sciences brands to reach their ideal DTC and HCP audiences at crucial moments of their diagnosis and treatment journey. Using artificial intelligence and real-world data, Swoop is a leader in developing brand-exclusive audiences of patients and their providers for healthcare companies. Once the right customers have been targeted, brands can drive bottom-of-the-funnel engagement through Swoop’s proprietary medically trained and MLR-compliant conversational AI. Built on a privacy-by-design foundation, Swoop is both HIPAA-certified and NAI accredited, having developed more than 12,000 unique target audiences for 42 of the top 50 pharmaceutical companies safely. Its conversational AI has been implemented across 100 health brands and trained on over 1.3 billion medical conversations. To learn more, visit www.swoop.com.
Types of Products & Services: AI/Machine Learning, DTC Marketing, HCP Engagement
Syneos Health
Syneos Health is a biopharmaceutical solutions organization offering integrated services, including clinical development and commercialization. They partner with companies to accelerate the delivery of therapies to patients.
Wrango (Clue Digital)
Wrango, formerly known as Clue Digital, provides digital marketing and technology solutions. They assist businesses in enhancing their online presence and engagement through innovative digital strategies.